Golf has found itself in a unique place in the gaming world. It is currently one of the least wagered on the sport but has the advantage of potentially rising into the same category in which football and basketball reside. ball.
Well, from a betting perspective, it has huge room for improvement. As it stands, the only options on most sports betting are to bet on the winner of the event, who will finish in the top 5, 10, 20 and the matchups between the players on the pitch. During a full PGA Tour schedule, betting on the same bets can get cumbersome.
This is where live betting gets interesting.
Imagine this scenario: you’re sitting on the couch, watching the Masters, and Justin Thomas reaches 16th. With live betting, you can head to your sports betting app of choice (we recommend our partner Tipico), and bet on what you think JT will do on the hole, as well as whether he will hit the green in order or not. As you can see, the options multiply rapidly when live betting is introduced.
“We’re not going to flip the switch to go from outright winner or FedExCup champion to Jon Rahm of 250 (meters), odds of getting inside 15, 10, and 5 feet,” Scott Warfield said. , PGA Tour VP/Gaming. . “There are steps that need to happen – that is, to familiarize people with what it would be like to bet on a trio getting the lowest score on a hole.”
So it may not happen as quickly as players around the world would like. However, this tells us that the Tour understands that the product they are able to deliver would be fantastic.
“I’m not signing up for a 2022 goal,” Warfield said. “But a 2025 goal? I’d like to believe that we can be one of the top four or five sports to bet on if we do it right.
Another concept that Warfield mentioned is a “BetCast”. A television feed, separate from the main golf channel, TUSEN or NBC, serving as the hub for all things gambling surrounding the tournament. Live odd changes, match tracking and other charts to keep the viewer tuned in to what’s happening on the betting side.
Think of it as another option available to you when you tune in to ESPN+ to watch the event throughout the week.
Not only would this idea be unique in the world of golf, but in the sports space in general. A stream entirely dedicated to covering a different angle – with the ability to bring in new voices to host the show. While the current voices of golf resonate with longtime viewers, the game could certainly use an influx of new personalities.
For golf bettors across the country, this is exciting stuff. For the Tour, this is another source of income to be exploited. Sports betting would surely scratch tooth and nail to become the official book of the PGA Tour. In fact, some of them already have things in the works.
DraftKings will be live onsite at this year’s Waste Management Phoenix Open, BetMGM will provide odds on digital platforms, and FanDuel is expected to come and provide their odds on Tour social media.
The LPGA also continues to add options, as IMG Arena has secured official sports betting data and live streaming rights for this tour.
Only time will tell how golf betting will develop over the coming seasons, but it’s impossible not to be excited about the potential.